📅 Quick Answer
Steal a Brainrot was released on May 16, 2025 on Roblox, created by SpyderSammy and co-developer do_small under Do Big Studios (registered on Roblox as BRAZILIAN SPYDER). The game went from a small release to the most-played video game in history within just a few months.
📋 Full Release & Growth Timeline
May 16, 2025
Official launch on Roblox. SpyderSammy and do_small release Steal a Brainrot. The game opens with a small roster of brainrots and a simple buy/steal loop. Sammy later said he used to celebrate hitting 500 concurrent players — the early days were modest.
June 2025
Trading system & rare brainrots added. The game starts gaining serious traction on TikTok and YouTube. Clips of players crying over stolen brainrots go viral and function as organic advertising — every reaction video is an implicit tutorial.
July 3, 2025
1.5 million concurrent players. Seven weeks in, SAB reaches 7 billion visits — a pace with no precedent on Roblox. Most hit games take 6–12 months to reach a billion visits. SAB crossed 7 billion in under two months.
July 13, 2025
5.2 million concurrent players. Epic Games officially licenses Steal a Brainrot for Fortnite Creative — "Steal the Brainrot" launches and immediately breaks the Fortnite Creative CCU record at 400,000 players.
August 1, 2025
10 million concurrent players. Fat Sammy and Taco Tuesday introduced. Merchandise and licensing deals announced.
Aug 23, 2025
Admin Abuse War vs Grow a Garden. Jandel (Grow a Garden) and Sammy stage a mock "admin war". Grow a Garden peaks at 22.3M CCU. SAB crosses 20M CCU — surpassing Fortnite's previous all-time record of 15.3M. Roblox hits a platform-wide record of 47.4M concurrent players.
Sept 13, 2025
24.2M CCU — new world record. SAB breaks the all-time single-game CCU record. Tung Tung Tung Sahur temporarily removed due to a copyright dispute; re-added November 29, 2025 with a 60,000× buff.
Oct 2025
25.8M CCU — all-time world record. The highest concurrent player count ever recorded for a single video game in history. SAB wins Best Creative Direction at the 2025 Roblox Innovation Awards.
Jan 2026
Bruno Mars virtual concert. Bruno Mars performs live inside SAB — 12.8M peak CCU, 10M livestream watchers. Film adaptation announced in development via Story Kitchen and Do Big Studios.
June 2026
Still going strong. 70B+ visits, 468+ brainrots, regularly in the top 5 on Roblox's Playing Now charts. Summer Update and Summer Index active. The game is registered at the U.S. Copyright Office (PA002544969).
🏆 Records & Milestones
25.8M
Peak CCU — all-time world record for any single video game
70B+
Total visits on Roblox as of June 2026
7B
Visits in under 2 months — fastest game in Roblox history
468+
Brainrots in the game as of June 2026
❓ FAQ
Was SAB released in 2024?
No. Some sources incorrectly state a 2024 date. The confirmed release date is May 16, 2025, according to Rolimons, Wikipedia, Sportskeeda and the official Roblox game page.
What month was SAB released?
May 2025 — specifically May 16, 2025.
How long has Steal a Brainrot been out?
As of June 2026, Steal a Brainrot has been out for just over 13 months.
Who created Steal a Brainrot?
SpyderSammy and do_small, under Do Big Studios (BRAZILIAN SPYDER on Roblox). Learn more on the SpyderSammy page.